Posts Tagged ‘locksmith

This is a 23 second testimonial video for a 24-hour locksmith. There was a constant camera shake, the lighting was poor, and the sound was bad (they used the built-in microphone on the video camera). Technical issues aside…this is what you call a “cheerleader” testimonial video. Not much was said other than “they are great!” Even the “you can reach them anytime” was not very informative…I think you could reach most 24-hour locksmiths anytime.

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This is a 30 second waste of money. Whatever they paid…it was too much. I can’t believe someone thought this was a good idea to marketing themselves. 30-seconds of stock photos displayed of keys and locks…saying what every locksmith I know could also say. All the locksmiths I know provide 24-hour emergency service and they all work on the same locks and re-keying situations listed.

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About this blog

A blog written by a Minnesota Recruiter and Video Producer about marketing, social media, online video production, recruiting, and some about what I'm doing in life. Professionally, I am very interested in online videos for businesses marketing their products & services, and videos for recruiting for their open positions.

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